The 3 Revenue Programs

Activate Every Layer of
Your Sales Ecosystem

Every rupee of channel revenue flows through three audiences, your trade partners, the influencers who specify your brand, and the sales team driving it all. Loyltworks™ gives each group a tailored program that turns their effort into your growth.

01

Channel Partner Loyalty & Engagement

Stop losing share to competitors. Start owning the counter.

Your distributors and dealers have a choice every single day, whose product to push, whose scheme to promote, whose stock to prioritise. A well-run channel loyalty program makes that choice easy: yours. Loyltworks™ powers structured, data-driven channel loyalty that rewards the right behaviour, builds genuine brand preference, and shows you exactly where your channel is performing, and where it isn't.

Distributors Dealers Sub-dealers Retailers Stockists
  • Reward on secondary sales, volume targets, product mix, and new outlet expansion
  • Multi-tier structure (Silver → Gold → Platinum) drives sustained effort and aspiration
  • Real-time dashboards give brand managers full channel performance visibility
  • Automated scheme management eliminates manual verification and leakage
  • White-label branded app in the partner's language, for India and global markets
34%
Avg. increase in secondary sales volume
18%
Reduction in scheme leakage
02

Trade Influencer Loyalty Program

Win at the moment of specification. Before the order is placed.

In most industries, the real purchase decision is made before the dealer even gets the order, by the contractor who recommends a brand, the mechanic who swaps in a lubricant, or the architect who specifies a material. These trade influencers are your hidden sales force. Loyltworks™ helps you identify, engage, and reward them with a structured loyalty program that drives brand specification and long-term advocacy.

Contractors Carpenters Mechanics Architects Electricians Plumbers
  • QR scan-to-earn on every genuine product purchase, zero app friction
  • Project registration and verification workflow to reward specification loyalty
  • Training and certification rewards via integrated e-Learning module
  • Anti-counterfeit validation built into QR scan, protects brand and influencer trust
  • Premium reward catalogue, tools, electronics, travel, experiences
41%
Increase in repeat purchase by enrolled influencers
3.4×
ROI on trade influencer loyalty spend
03

Sales Team Incentive Program

Your best performers deserve more than a pat on the back.

A motivated sales team is your fastest path to revenue overachievement. But generic commission structures create a ceiling. Loyltworks™' Sales Team Incentive Program introduces real-time gamification, transparent leaderboards, and instant reward delivery that keeps every field rep, from the new joiner to the top RSM, hungry to perform. Because when your team wins, your channel wins too.

Field Sales Reps ASMs RSMs KAMs Zonal Managers
  • Real-time target vs. achievement dashboard, every rep sees their own score live
  • Gamified leaderboards at individual, team, zone, and national level
  • Spot rewards, milestone bonuses, and accelerator programs for top performers
  • Manager console for contest creation, budget control, and performance coaching
  • Integrates with SFE, HRM, and payroll systems, no data silos
27%
Average increase in sales quota attainment
31%
Reduction in sales team attrition
Full Capability Stack

Every Feature You Need to Win Channel

From fraud prevention to multilingual comms, Loyltworks™ handles the complexity, so your team executes with confidence.

01

Multi-Trigger Points Accumulation

Award points on purchase volume, product mix, order frequency, new outlet opening, referrals, training completion, and QR scans, across all three programs, each with independent earning logic.

SKU-level rulesMultipliers Time-bound boosts
02

Gamified Leaderboards & Contests

Drive healthy competition at every level, partner, rep, zone, and national. Time-bound contests, spot challenges, and milestone races keep every participant engaged, not just the top 20%.

Real-time rankingsTeam contestsSpot rewards
03

QR Scan-to-Earn for Influencers

Print unique QR codes on product packs. Trade influencers scan to earn instantly, no app download required. Anti-counterfeit validation fires in the same scan, protecting brand integrity.

Dynamic QRAnti-counterfeitInstant credit
04

Fraud Detection & Scheme Audit Trail

AI-assisted anomaly detection flags duplicate claims, ghost accounts, and suspicious scan patterns before they hit your budget. Every transaction produces a tamper-proof audit log.

Anomaly detectionAudit logs Claims validation
05

Personalised Omni-Channel Comms

Reach every participant where they are, WhatsApp, SMS, push notification, or email, with personalised performance nudges, points updates, and campaign announcements in 10+ regional languages.

WhatsApp3× VernacularAuto-triggers
06

Revenue Impact & ROI Reporting

Measure incremental sales lift, scheme cost-per-rupee, and redemption velocity by program, region, and partner tier. Pre-built CFO and Board-level report packs included.

Sales liftCost analysis Board reports
The Real Cost of Inaction

Every Day Without a Loyalty Program
Is Revenue Left on the Table

Your competitors are already running loyalty programs. The question isn't whether to act, it's how fast you can close the gap.

Partners Are Pushing Your Competitor's Brand

Without a structured incentive, dealers default to whoever offers the highest margin or the most aggressive scheme in the moment. Brand loyalty doesn't happen by accident, it's engineered.

67%of dealers actively push whichever brand gives them the best incentive this month (Forrester B2B Channel Report, 2024)

Trade Influencer Spend Has Zero Accountability

Gifts, cash-in-hand, and untracked contractor schemes burn budget without producing data. You can't optimise what you can't measure, and you can't justify the spend upward without proof of impact.

12–18%average scheme budget lost to leakage and duplicate claims in non-digitised programs

Your Sales Team Is Running on Stale Motivation

Annual incentive announcements don't drive daily behaviour. Without real-time visibility into their performance and rewards, top performers disengage, and often leave for better-incentivised competitors.

43%of high-performing sales reps cite poor incentive visibility as a reason for considering a job switch
The Platform Engine

One Intelligent Engine
Three Winning Programs

Under the hood, all three programs run on the same enterprise-grade platform, shared infrastructure, separate program logic. Configure once, scale everywhere.

Channel Partner Leaderboard · Q1 2025
Live
Sharma DistributorsPlatinum48,200 pts
Krishna EnterprisesGold41,500 pts
Balaji TradersGold37,800 pts
Raj & Sons SuppliesSilver29,100 pts
Metro Building HubSilver22,400 pts
Points Issued Monthly (×1000)
Aug
Sep
Oct
Nov
Dec
Jan
Integrations

Plugs Into Your Existing Stack in Days

Pre-built connectors and REST APIs mean Loyltworks™ is live with your ERP, DMS, and SFE systems in 2–4 weeks, not months. No data silos. No manual uploads.

SAP ERP
Sales data sync
Bizom DMS
Secondary sales
Salesforce CRM
Partner data
MS Dynamics
ERP / SFE
WhatsApp
Partner comms
Okta / SSO
Identity & auth
AWS Cloud
Hosting infra
Google Cloud
Analytics
Proof of Revenue

Real Programs Real Sales Results

Numbers from actual Loyltworks™ deployments. Not projections, documented outcomes from programs running at scale across India.

CenturyProClub
Century Plyboards · Channel Partner + Trade Influencer
5L+
Members across dealers, carpenters & contractors
3 Tiers
Dealer · Contractor · Architect programs

Loyltworks™ powers CenturyProClub, Century Plyboards' national loyalty initiative spanning two parallel programs: a channel partner program for dealers and a trade influencer program for carpenters and contractors. Project registration, e-Learning integration, and pan-India reward fulfilment in one platform.

Godrej GVLC
Godrej & Boyce · Channel Partner Loyalty
Pan-India
National dealer & distributor network
Real-time
Points issuance on invoice sync

Godrej Volume Leadership Club rewards dealer performance on volume, product mix, and payment discipline. Real-time SAP integration triggers points automatically, zero manual processing. Dealers track their rank on a live leaderboard and redeem from a curated premium catalogue.

Castrol Fast Scan
Castrol India · Trade Influencer Loyalty
4M+
MQR scans in Year 1
28%
Reduction in counterfeit incidents

Castrol Fast Scan uses Loyltworks™' QR scan-to-earn engine to reward mechanics for every genuine product purchase, building influencer loyalty at the point of use while simultaneously validating product authenticity and capturing secondary sales data in real time.

FAQ

Questions Sales Leaders Ask Before Signing

Straight answers to the questions every VP Sales, Channel Head, and Marketing Director asks when evaluating a loyalty platform.

Can LoyltWorks run all three programs, channel, influencer, and sales team, on one platform?
Yes, and this is one of LoyltWorks' core architectural advantages. The platform supports multiple independent loyalty programs on a single instance, each with its own rules engine, tier structure, reward catalogue, and analytics dashboard. A brand can run a dealer loyalty program, a contractor influencer program, and a field force incentive program simultaneously, with one admin console and unified cross-program reporting. No stitching together of three separate tools.
Most clients see measurable behavioural change, increased scheme enrolment, higher order frequency, improved product mix, within the first 30–60 days of program launch. Statistically significant sales lift is typically visible at the 90-day mark. LoyltWorks builds a pre-launch baseline and provides a 90-day revenue impact review as part of every enterprise engagement.
LoyltWorks deployments have delivered 22–41% increase in secondary sales volume, 18% reduction in scheme leakage, and 2–3.4× ROI on total loyalty investment. Trade influencer programs show the highest ROI (3.4×) due to their leverage on specification behaviour. LoyltWorks provides a customised ROI model, based on your channel structure, current scheme spend, and baseline performance data, before contract sign-off.
LoyltWorks' QR engine serialises each code uniquely to a specific product unit. The scan-to-earn flow validates against a fraud rules engine in real time, flagging duplicate scans, geographic anomalies, and velocity violations before any points are credited. AI-assisted anomaly detection runs continuously across all program activity, and every credit event produces a tamper-proof audit log accessible to your compliance team.
Standard enterprise implementation, full ERP/DMS integration, white-label app branding, reward catalogue setup, and partner onboarding, takes 8–12 weeks from contract sign-off to go-live. Pilot programs (single geography, one program type) go live in 4–6 weeks. You get a dedicated implementation team: project manager, integration engineer, and customer success manager throughout.
Yes. LoyltWorks is built with DPDP Act 2023 compliance as a foundational requirement, including data principal consent flows, data localisation within India, right-to-erasure workflows, and documented data protection addenda with all sub-processors. The platform is ISO 27001 certified. Your legal team can request the full compliance documentation pack during evaluation.

Every Call Answered
Every Member Supported

See LoyItWorks call centre in action, live operations dashboard, multilingual demo, and a support architecture configured around your programme and member base.

Contact Our Team